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中國旅游文化:雙語版:bilingual edition

中國旅游文化:雙語版:bilingual edition

出版社:華中科技大學(xué)出版社出版時(shí)間:2023-05-01
開本: 26cm 頁數(shù): 238頁
本類榜單:教材銷量榜
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中國旅游文化:雙語版:bilingual edition 版權(quán)信息

中國旅游文化:雙語版:bilingual edition 本書特色

目前國內(nèi)中英雙語版的《中國旅游文化》暫時(shí)沒有對應(yīng)教材,基于*高教司中外教材比較項(xiàng)目成果之一,本教材由東北財(cái)經(jīng)大學(xué)薩里國際學(xué)院、北京聯(lián)合大學(xué)、沈陽師范大學(xué)等國內(nèi)長期進(jìn)行旅游雙語教學(xué)的高水平院校擔(dān)任編寫團(tuán)隊(duì),選取*新中國旅游文化*新發(fā)展成果,對“講好中國故事”有一定借鑒作用。教材配套豐富的音頻、視頻資料,配套課件、試題、案例、大綱等資源,便于教學(xué)使用。

中國旅游文化:雙語版:bilingual edition 內(nèi)容簡介

教材,內(nèi)容提要本書用英文介紹了中國文化和文化旅游資源,包括中國旅游發(fā)展歷史、文化遺產(chǎn)、歷史建筑、文學(xué)藝術(shù)、書法繪畫、節(jié)事慶典、傳統(tǒng)工藝、飲食文化、中國武術(shù)和中醫(yī)中藥,以及它們與旅游之間的關(guān)系。每章開始的部分列出了本章的生詞和中文釋義,展示了本章的知識圖譜,文中穿插了豐富的圖片、案例、可掃碼播放的有聲資料和視頻資料,每章的結(jié)束部分提供了主題案例和延展閱讀書單。同時(shí),本書也為教師提供了課件和習(xí)題庫。AbstractThisbookprovidesanintroductiontoChinesecultureandculturaltourismresourcesinChina.Thetopicsincludethehistoryoftourismdevelopment,culturalheritage,architecture,literature,Chinesecalligraphyandpainting,festivalsandevents,traditionalcrafts,Chinesecuisine,martialartsandChinesetraditionalmedicine.Theirrelationshipswithtourismhavealsobeendiscussed.ThetechnicaltermsandtheChinesetranslationarepresentedatthebeginningofeachchaptertofacilitatereading.Aknowledgegraphisillustratedtoshowthestructureofthechapter.Alotofphotos,cases,andfurtherreadingmaterialshavebeenprovidedinthetext.ReadersmayalsoaccessadditionalaudioandvideomaterialsbyscanningtheQRcodesinthetext.AmajorcasestudyintheformofChinaStoryandrecommendedreadinglistareputattheendofeachchapter.Lectureslidesandatestbankareavailableforteacherstouse.

中國旅游文化:雙語版:bilingual edition 目錄

Chapter 1 Introduction
1.1 Tourism and culture
1.2 Cultural tourism
1.3 Cultural tourism in China
Chapter 2 The History of Chinese Tourism
2.1 An Overview of the History of Travel and Tourism
2.2 Travel in Different Historical Periods in China
2.3 The Driving Force of Tourism Development
2.4 Tourism Along the Silk Road
Chapter 3 Cultural Heritage
3.1 Introduction to cultural heritage
3.2 Cultural heritage as a tourism resource
3.3 Tourism development of tangible cultural heritage
3.4 Tourism development of intangible cultural heritage
Chapter 4 Architecture
4.1 General History of the Development of Ancient Chinese
Architecture
4.2 The cultural connotations of ancient Chinese architecture
4.3 Historical architecture attractions in China
Chapter 5 Literature
5.1 General history of the development of ancient
Chinese literature
5.2 Tourism and tourism literature
5.3 Famous scenic spots and relevant literary works
Chapter 6 Chinese Calligraphy and Painting
6.1 Chinese Calligraphy
6.2 Traditional Chinese Painting
Chapter 7 Festivals and Events
7.1 Introduction to Chinese festivals and events
7.2 Festivals and events as tourism resources
7.3 Development of tourism festivals and events
Chapter 8 Chinese Crafts
8.1 Overview of Chinese Crafts
8.2 Chinese Paper Cutting
8.3 Chinese Ceramics
8.4 Chinese Carving
Chapter 9 Chinese Food Culture
9.1 Overview of Chinese Cuisines
9.2 Chinese Cuisine
9.3 Tea Culture
Chapter 10 Martial Arts
10.1 The origins and development of Chinese martial arts
10.2 Categories of Chinese martial arts
10.3 The philosophy of Chinese martial arts
10.4 Martial art?related tourist attractions
Chapter 11 Traditional Chinese Medicine
11.1 Theories of traditional Chinese medicine
11.2 Diagnosis and treatment
11.3 The promotion and maintenance of good health
11.4 TCM health tourism
展開全部

中國旅游文化:雙語版:bilingual edition 作者簡介

石芳芳,旅游學(xué)博士,教授,碩士生導(dǎo)師,東北財(cái)經(jīng)大學(xué)薩里國際學(xué)院副院長。英國高等教育研究院會士,遼寧省景區(qū)質(zhì)量評定專家,遼寧省文旅融合專家,Journal of Hospitality and Tourism Insights 助理主編,International Journal of Contemporary Hospitality Management, Tourism Critiques: Practice and Theory 編委。在Tourism Management, Journal of Travel Research, International Journal of Hospitality Management, Current Issues in Tourism 等SSCI英文期刊、國際學(xué)術(shù)會議和國內(nèi)核心期刊發(fā)表論文二十余篇,主持和參與部省級項(xiàng)目二十余項(xiàng),出版教材一部,專著一部,譯著兩部。

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